How H&A Prestige Bottling helped turn the Vision into Reality
Kansas based SRI brands wanted to develop and bring to market a range of imported products under the Aeroplano brand name - this brand is currently used to successfully market a Tequila brand.
Development plans comprised starting by developing a Spiced Rum and then progressively expanding the brand to cover Dark Rum, White Rum, Gin, Whisky and Vodka.
Being that developing a premium brand that could be marketed as ‘imported’ was considered to be of crucial importance as part of the marketing effort, SRI Brands turned to H&A Prestige Bottling to provide the complete solution including developing the liquid, and sourcing the bottle and all supporting material.
Blends for the spiced rum and rum products have already been developed and the finished product was submitted to the SIPS competition in California, where Aeroplano Caribbean Spiced Rum was awarded Platinum Best of Class Medal.
The launch of the Aeroplano Caribbean Rum brand is now imminent. SRI Brands also have plans to market these products outside the USA to such places as Canada, Europe and India.